Exclusive Interview/Preview for KNEWNORTH the EP by BLAZE hosted by Beautifularewa.com








TRANSCRIPT FROM THE CONVO






Blaze(Beautifularewa): Knock knock





Kefas Magaji Jnr (Peakay): I dey





Blaze(Beautifularewa): Let’s begin





Kefas Magaji Jnr (Peakay): Ok





Blaze(Beautifularewa): So do I call
u Peakay or shugaba





Kefas Magaji Jnr (Peakay): Anyone
wey u prefer





Kefas Magaji Jnr (Peakay): I dey
ansa even “big head” or “pisari” (😂😂)





Kefas Magaji Jnr (Peakay): All





Blaze(Beautifularewa): Mad o pisari (😂😂)





Kefas Magaji Jnr (Peakay): Na the
name be the personality sha





Blaze(Beautifularewa): Sir Peakay Welcome to beautiful arewa 


A standout blog from the north
doing mad numbers nationwide





Kefas Magaji Jnr (Peakay): Na my
pleasure oo





Kefas Magaji Jnr (Peakay): I be fan





Blaze(Beautifularewa): Aside me
knowing you personally 


Kindly give our visitors/readers a
brief insight to who Peakay Magaji is on a regular day





Kefas Magaji Jnr (Peakay): Peakay
naturally is an introvert, proper indoor person.


But for this, Peakay stands for
Peace Kefas and i’m the CEO of Northern Empire Nigeria (an A&R company)
based in North East Nigeria, Specifically  Bauchi State.


Blaze(Beautifularewa): Northern
Empire Nigeria





Blaze(Beautifularewa): I thought it
was a music group





Kefas Magaji Jnr (Peakay): Never
ever has it been. There is no artist/entertainer signed to us.








Blaze(Beautifularewa): I was gon
ask about that name


Northern Empire Nigeria





Blaze(Beautifularewa): Owkay so
about Northern empire





Blaze(Beautifularewa): The company
dropped the EP Featuring acquaintances





Kefas Magaji Jnr (Peakay): Yes!


From day one, there have been
people who have devoted their time and efforts to making the company stand out
and maybe of these acquaintances came together to grant us this privilege.


We just wanted to do something to
make the North stand out.





Blaze(Beautifularewa): From the
name obviously it’s a proper paint for the world to see the north in a
different light





Blaze(Beautifularewa): Now about
the EP


The ‘acquaintances’ were definitely
not picked at random. Am guessing a message was intended to be passed so the
selection we got. What was the drive?





Kefas Magaji Jnr (Peakay): It was
actually picked at random.


The only selection that wasn’t
random is that of IB Tymer and Jay Wonder because we have been working together
for some time now but as for every other act on the project it wasn’t planned,
it just happened.





Blaze(Beautifularewa): Owkay





Blaze(Beautifularewa): And they
really delivered tbh





Blaze(Beautifularewa): Now to the
album





Blaze(Beautifularewa): KnewNorth


I have had a listen and I would say
it’s a keeper. For our visitors who would want a preview before they hit the
listen/download button I would love a preview of the whole idea and the album
at large


Blaze(Beautifularewa): Body of work





Kefas Magaji Jnr (Peakay): We have
been doing music a for while now and we had the opportunity to see for
ourselves how people outside of the north perceive North and our kind of
content so we decided to do the Knew North project which was supposed to be a
project from our camp, but when we  received love from people who showed
interest we decided to split the project into a series of songs to spread one
particular message; “There is Content in the North”


The chapter 3 is the final of the
Knew North series.


We hope your listeners will really
help us on this.





Kefas Magaji Jnr (Peakay): Listeners/audience





Blaze(Beautifularewa): From what I
heard on this chapter they would have to beg for the remaining chapters





Blaze(Beautifularewa): (😂😂😂😂😂😂)





Kefas Magaji Jnr (Peakay): Amen





Blaze(Beautifularewa): On the
project, there was a blend of various genres 


Was that intentional





Blaze(Beautifularewa): Are other
chapters looking same or we should just anticipate





Kefas Magaji Jnr (Peakay): Each
chapter represented something to us. 


Chapter 1: was basically an
introduction of what we could offer.


Chapter 2: we signed people’s
hearts with classics


Chapter 3: now it’s to invite
people and music heads to come let’s join forces to go crazier





Kefas Magaji Jnr (Peakay): So the
songs are a blend of various genres on purpose 


Hiphop/Rap x Alté x Afro fusion


We shuffled between these genres
throughout the series





Blaze(Beautifularewa): This is a
massive plan





Blaze(Beautifularewa): I am happy I
have a front seat to watch it unfold





Blaze(Beautifularewa): So finally


When is this project dropping so
myself (as a dj) and other fans can have a listen





Blaze(Beautifularewa): What are the
plans for the drop day





Kefas Magaji Jnr (Peakay): 10th
August 2020


12am





Kefas Magaji Jnr (Peakay): We are
giving everyone something to start their week with





Kefas Magaji Jnr (Peakay): So
hopefully by weekend, these songs will be what will end the week too u know...



Blaze(Beautifularewa): Massive





Blaze(Beautifularewa): We at beautiful arewa Wish you all the luck in the world


After the drop date we hope to have u again for a review of streams and fans reaction





Kefas Magaji Jnr (Peakay): Thanks
man





Kefas Magaji Jnr (Peakay): I
appreciate this





Blaze(Beautifularewa): Most def 😝





Blaze(Beautifularewa): Thanks again MrPeakay





Kefas Magaji Jnr (Peakay): Dj’s
shud come through for us🙌





Blaze(Beautifularewa): I have to Tell
you I love the project alredi





Kefas Magaji Jnr (Peakay): Thanks
man





Kefas Magaji Jnr (Peakay): Mun gode


Blaze(Beautifularewa): Big ups 💪🏾





Kefas Magaji Jnr (Peakay): We’ll be
dropping the download links by weekend




Kefas Magaji Jnr (Peakay): And
we’ll love to be hosted by you guys




Blaze(Beautifularewa): Sure, we always ready and available



Kefas Magaji Jnr (Peakay): Thanks Alot



Blaze(Beautifularewa): This is Dj Blaze signing out.





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